成果/Result
- Analysis on the New Development Tendency of Marketing Management in the New Economic Context被引量：0收藏
- 作者：Zhu, Lanlan
- 机构：Xinxiang Univ
- 来源：2012 THIRD INTERNATIONAL CONFERENCE ON TELECOMMUNICATION AND INFORMATION (TEIN 2012) 2012
- 关键词：Marketing management Customer orientation New economic context Marketing strategy
